Digital signage is a lot more than simple navigation tools. Some people are still using the traditional means to find the direction or the distance. But the tech-savvy consumers are fast moving to the digital means. Now digital signage is popularly used to create a show off displays for modern buildings as also for brands, and businesses. Digital signage is a good and innovative way to complement physical spaces with digital wayfinding solutions.
A good and proper brochure holders and displays can create an amazing and engaging experience with the customers thereby providing personalized assistance to them. This deepens the level of engagement between the brand and its customers and improves customer service greatly. It is also a good opportunity for the architects, interior designers and the brand owners for providing the best customer experience.
Where is digital signage most commonly placed and used?
Digital signage is usually placed and used at places where we have a huge space and people might find it difficult to track their way to the destination.
Airports – The airport terminal is the most important place to put up digital signage. Here thousands of passengers who are traveling daily can be found. While some may be frequent travelers, there can be several tourists as well as newbies. The digital directories system can serve as a lifeline in case of emergencies and can make the passenger feel comfortable in the huge airport space. It helps people to find their gate, amenities, and baggage. In addition, it can also give weather and travel information to the passengers.
Retail malls – Digital directory signs must be incorporated into retail malls and stores to help direct customer traffic and help them in finding out the products on their shopping list. It is a good way of showcasing the top offers and bestselling products. This can increase the revenue of the store.
Restaurants – Digital signage in a restaurant can showcase the order number, estimated wait time, current ongoing order number and menu boards. Digital directory signs in a restaurant include an interactive display, TV, or real-time customization.
Offices – Offices and corporate directories take full advantage of the advanced wayfinding capabilities of digital building directory design.
Hotels – Digital building directory solutions are quickly replacing the map and brochure kiosk at many hotels. The digital wayfinding signage can help you locate the in-room features, amenities, entertainment zone, eateries in and around the hotel premises.
For more info, you can visit: https://www.showoffdisplays.com.au/